Current Social Media market in Asia

Asia accounts for 45.7% of global internet users and the estimated number of internet users in Asia is – 1,386,188,112. East Asia and Southeast Asia are the #1 and #2 social markets worldwide, with 1B cumulative users accessing social media platforms across both regions. 

Social Media Stats for Asia

According to global stats, Facebook dominates the social media market in Asia with a market share of 71.88% followed by YouTube, Twitter, and Instagram with 10.28%, 7.89%, and 4.9% respectively.

In 2020, Eastern Asia accounted for approximately 1.07 billion social media users, the majority of which were located in China. Eastern Asia accounts for the largest share of social media audiences worldwide.

Data Sources: Statista, Vonage, Stat Counter.

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